Ready to bring Xerjoff into your store? Good, because you're about to see exactly how. We sell Xerjoff wholesale to boutiques, prestige retailers, and online fragrance stores around the world who want the real thing at real trade pricing. Not a clone. Not a repackaged bottle. Genuine Xerjoff, sourced the right way, sold in bulk.
Xerjoff sits above most of the fragrance world most stores already sell. Heavy Murano glass, gold-plated caps, and rare raw materials, all priced to match. Customers who buy Xerjoff know exactly what they're paying for. They know what a real bottle should look and feel like the moment they pick it up. That's why authenticity runs through every part of this page. If you're going to stock Xerjoff, you need a supplier who can prove it, not just claim it.
This page covers what you need before you place an order: which Xerjoff fragrances to stock, how our wholesale pricing works, how we verify authenticity, and how to open your account.
Ultra-niche fragrance is one of the fastest-growing segments in prestige retail globally. Shoppers who already own Creed or Amouage are looking for the next tier up, something fewer people around them will recognize on sight. Xerjoff fills that gap. It's still niche enough to feel exclusive. But it's well-known enough within the fragrance community that customers actively search for it by name before they ever walk into your store.
We're a Dubai-based supplier and built this wholesale service around one goal: make it simple for a real business, anywhere, to stock genuine Xerjoff. Pricing you can actually read at a glance, and stock you don't have to take on faith.
What Is Xerjoff Wholesale?
It works the way any wholesale account does: you buy Xerjoff in volume at a rate below retail, then set your own price when it goes back out the door. What sits between those two numbers is yours.
This is strictly B2B. We're not equipped to sell single bottles to individual shoppers. Boutiques, prestige fragrance counters, online niche perfume retailers, and distribution businesses are exactly who this page was written for.
Why Add Xerjoff to Your Fragrance Line
Xerjoff is an Italian house, founded in Turin in 2003 by Sergio Momo. It built its name on rare raw materials, elaborate presentation, and pricing that sits above almost every other brand on a typical fragrance shelf. That position does real work for a retailer.
- The margin is significant. Xerjoff retails high, often well above Creed and most other prestige houses. That gives you strong profit per bottle, even after a healthy wholesale discount.
- The presentation sells itself. Velvet-lined boxes, Murano glass, and gold-plated caps make Xerjoff feel like an event, not just a purchase. Customers notice the difference the moment they hold the box.
- You're not introducing an unknown. Naxos alone has built a reputation as one of the most recognized names in modern niche perfume. Customers already know what they're asking for.
- It signals seriousness. A store that carries Xerjoff tells customers it's operating at the top of the niche fragrance market. It's not just stocking whatever is trending that month.
If your customers are already buying prestige niche brands like Creed, Amouage, or Roja, Xerjoff is a natural next step. It gives you a name with real weight to sit alongside them, and a price point that protects your margin on every bottle you sell.
There's another advantage worth pointing out. Xerjoff buyers tend to be collectors as much as wearers. Once someone buys one bottle and likes it, they often come back for the next release, and the one after that. That kind of repeat buying is rare in mass-market fragrance, and it's common in the Xerjoff customer base.
Best-Selling Xerjoff Fragrances to Stock
Here's what customers actually ask for by name. Use this as your starting point for an opening order.
Naxos: the house's most recognized fragrance and usually the first bottle a new customer buys. A sweet, spicy blend of lavender, honey, and tobacco, built to feel rich and unmistakably Italian. If you can only stock one Xerjoff bottle, this is it.
Erba Pura: a bright, fruity, gourmand scent that's become one of the brand's top exports. Works well as a warm-weather option and appeals to a wider range of customers than some of the heavier names in the range.
More Than Words: a soft, powdery, almond-forward fragrance that's grown a strong following among customers who want something quieter and more elegant than Naxos.
La Capitale: a bold, opulent unisex scent that performs well with customers already familiar with prestige oud and amber fragrances.
Alexandria II: one of the house's richer, more layered fragrances, popular with collectors and customers who already know several Xerjoff names.
Torino 21: a fresh, aromatic, citrus-driven scent that works as a lighter daily option next to the sweeter names in the range.
Nio: clean and versatile, often recommended as a safe entry point for customers new to niche fragrance who aren't ready for something as bold as Naxos.
Mefisto: a soapy, clean, office-friendly scent, useful for rounding out a Xerjoff selection with something more understated.
You don't need the full Xerjoff catalogue, which runs well over 100 fragrances, to build a strong opening order. Naxos, Erba Pura, and Torino 21 alone cover a wide range of customer preferences. Add More Than Words and La Capitale once you understand your customer base, then expand from there.
A simple way to plan your first order: lead with Naxos. It's the name most customers already know, and it sets the tone for your whole Xerjoff selection. Pair it with Torino 21 or Nio for customers who want something lighter, and Erba Pura for a warm-weather option. Once you see how these move, expand into More Than Words, La Capitale, and Alexandria II based on actual demand, not guesswork.
Who Buys Xerjoff Wholesale From Us
We work with a range of B2B buyers around the world, including:
- Independent boutiques focused on niche and prestige fragrance
- Department store counters and shop-in-shop luxury sections
- Online niche perfume retailers
- Distributors and resellers supplying smaller specialty accounts
- Gift retailers and concept stores building a luxury fragrance offering
If your customers already shop niche and prestige brands, or you're building a fragrance section that competes at that level, Xerjoff belongs on your shelf.
Selling ultra-prestige perfume for years isn't a prerequisite here. What matters is a real business, a clear sense of who you're selling to, and the patience to start with a focused order rather than a huge one. Several of our strongest Xerjoff accounts today opened with a modest first order built around three or four names, then expanded once they saw which bottles their customers actually wanted.
Think about your existing customer base before placing your first order. If you already sell Creed or Amouage, your customers are the natural audience for Naxos and La Capitale. If you're newer to prestige fragrance, Torino 21 and Nio make an easier entry point, since they're more approachable for a customer just discovering the niche category.
How Our Wholesale Pricing Works
The number attached to each bottle is live from the day your account gets approved. There's no back-and-forth to find out what something costs.
What moves that number:
- How much you order. Buy more, pay less per unit. It's standard practice across fragrance wholesale, and Xerjoff is no exception.
- Which names you're buying. Naxos, being the most sought-after, sits on a different pricing curve than titles further down the catalogue.
- How long you've been an account. Consistency earns better terms over time. A supplier can tell the difference between a one-off order and a relationship.
Xerjoff's catalogue runs past 100 fragrances, and forcing new accounts into a large minimum on a single SKU is a bad way to introduce a brand this deep. Nobody knows in advance which of those hundred names will actually click with their customers. So the structure here lets you test a handful at once, across multiple names, and let real sales data tell you where to put weight on the second order.
How We Verify Authenticity
Because the packaging is so distinctive, Xerjoff is a harder brand to fake convincingly than most, but that doesn't stop people from trying, particularly with the two or three names everyone recognizes.
- Batch and reference codes. Printed directly on the bottle and box, and we'll share them the moment you ask, before any money changes hands.
- Factory-sealed packaging. Cellophane, presentation box, inserts, all exactly as they left the authorized channel. Nothing gets touched in between.
- A documented paper trail. A real invoice on every order, so provenance is never a question you have to guess at later.
Ask any serious supplier for a batch code before you pay. If they hesitate or dodge the question, that tells you what you need to know. We lead with ours precisely because the alternative, a fake landing on your shelf, costs far more than the price of one bottle.
The physical tells are fairly consistent once you've seen them: glass that's slightly too light, a cap that doesn't seat properly, gold plating with a painted-on look rather than a genuine finish. And the scent gives it away fastest of all. A real Xerjoff holds its shape across most of the day; a fake tends to fall apart within the first hour. Happy to run a new account through this in detail once your first order lands.
Shipping and Delivery Worldwide
We ship from Dubai to wholesale accounts internationally, with tracking on every shipment. Xerjoff bottles are heavier and more delicate than most fragrance you'll handle, thanks to the thick glass and decorative caps, so each order gets extra padding and care built in for the longer, multi-leg journey international freight often involves.
Shipping is quoted and billed apart from the product itself, so it's always clear what you're paying for stock versus freight. Import duties and customs charges on arrival sit with the buyer unless we've arranged something different in advance. Anything that turns up damaged, snap a photo and let us know; we'll get it sorted.
How to Open a Xerjoff Wholesale Account
Four steps get you there.
- Tell us about the business. A trade license or company registration certificate (or whatever the equivalent looks like where you operate), plus a quick summary of what you sell. It's the difference between a wholesale account and a personal order.
- We take a look. A quick check on what you sell and where you sell it. Usually settled within a day or two.
- The catalogue opens up. Once approved, every Xerjoff fragrance we carry is priced and visible in your account.
- You order. Keep the first one modest and varied. It's the fastest way to learn how we pack and ship before you commit to anything larger.
A second, bigger order tends to follow within a month of the first, once the process has proven itself out.
Storing and Handling Xerjoff Stock
Keep bottles out of direct light and away from anything warm. The rich, complex blends in this range are more sensitive to temperature than a simpler fragrance would be, and heat degrades the oil faster than most people expect.
Store boxes upright, not on their side, and leave the presentation packaging on until the bottle is ready to go out on the shelf or into a customer's hands. Part of what a customer is paying for is the unboxing itself, and a dented box undercuts that even when the bottle inside is untouched.
Handle everything a little more carefully than you would a standard fragrance box. Between the Murano glass and the gold-plated caps, Xerjoff bottles are heavier and chip more easily than most of what you'll be used to stocking.
Older stock should always sell before the newest arrival, even when the new release is the one everyone's excited about. It's the kind of discipline that's easy to forget and expensive to ignore.
What Sets Us Apart From Other Xerjoff Suppliers
Claiming to sell Xerjoff wholesale is easy. Actually running the account like a supplier worth sticking with is rarer.
- You reach a person, not a queue. Someone who knows the catalogue answers, and doesn't take three days to do it.
- Prices aren't a secret. They're sitting in your account the day you're approved, not locked behind a request form.
- We don't disappear when something goes wrong. A mistake gets corrected, not debated.
- Small first orders are fine by us. We're more interested in a fifth order than pushing you into a first one that's bigger than you're ready for.
Xerjoff vs. Other Prestige Houses: Where It Fits
If you already stock Creed or other prestige names, it helps to know where Xerjoff sits in comparison.
Creed is broadly recognized, even among customers who don't follow niche fragrance closely. Xerjoff sits a step further out. It's better known within the fragrance community than with the general public. That's exactly what makes it appealing to collectors who want something with more exclusivity.
Price-wise, Xerjoff often runs higher than Creed at retail, particularly on names from the 1861 Collection and other flagship lines. That higher price point means a smaller number of sales can still deliver strong revenue. It's worth factoring that into how much shelf space and stock you commit early on.
Stocking both houses together works well. Creed brings in customers who are new to prestige fragrance and want a recognizable name first. Xerjoff gives you a place to send those same customers once they're ready to go further. And it gives your existing niche customers a reason to see your store as a serious destination, not just a stop along the way.